Winning a PRIME Award boosts your credibility, and market visibility, and sets you apart from competitors, enhancing your reputation with industry leaders and potential clients.

The “Packaging Excellence and Sustainability” categories stand out due to the PRIME Awards’ International Jury’s approach to evaluation. Judges will assess the consistency and quality of a company’s work through four distinct projects, providing a more balanced and thorough evaluation process.

PRIME Awards 2025, taking place on February 20, 2025, will feature a full day of dynamic innovation sessions, success story showcases, and networking opportunities. The day will culminate in a Gala Dinner, where the top achievers in packaging excellence will be celebrated and honored.

To be eligible for the PRIME Awards, companies must have been operational within the Middle East and Africa region for at least one year. This includes the GCC, Levant, and African countries, excluding South Africa.

The PRIME Awards are open to a wide range of industry participants, including brand owners, packaging and print buyers, packaging manufacturers, converters, printers, recyclers, and educational institutions. Additionally, certain categories are also open to equipment manufacturers. For more details on specific categories, please refer to the dropdown menu on www.packagingmeaprime.com

Participants can submit entries for as many relevant categories as they wish from the 19 available.

The PRIME Awards 2025 features four broad categories:

• Packaging Excellence Awards (8 sub-categories)
• Packaging Sustainability Awards (2 sub-categories)
• Organizational Honors (2 sub-categories)
• Leadership Excellence Awards (2 sub-categories)

For more details, please visit the categories section at www.packagingmeaprime.com

Nominations must be submitted through the official online entry form at www.packagingmeaprime.com

To register, create an account, confirm via email, and log in to submit your entry. You can edit your submission anytime until January 22, 2025. Please note that email submissions are not accepted.

Entries must reflect products or projects completed between November 2023 and the time of nomination.

Each category requires a separate entry. For the Packaging Excellence and Packaging Sustainability Awards, you can submit up to four distinct samples per entry, with a cost of USD 275. For Organizational and Leadership Awards, the fee is USD 175 per entry, as these categories require a single report based on company and individual performance. There is no additional fee for applying to multiple categories. For more details on entry criteria, visit the categories section on the website.

Entry samples should be sent via a reliable courier to the following address:

JJ Media Fz LLC
Gulf Towers, Oud Mehta, 9th Floor
WeWork Business Centre, Office 903A-23
Dubai, UAE
Phone: +971 55 519 6063

Yes, joint submissions are allowed and encouraged, as many innovations arise from collaboration between brands and their suppliers.

The Organisational Honours Award recognizes excellence in packaging innovation and sustainability. It is open to organizations across various sectors, including brand owners, converters, and recyclers. To win, organizations must showcase achievements in sustainable packaging, waste reduction, recycling, and innovations that support a circular economy.

The Leadership Excellence Awards include two categories:

Outstanding Packaging Woman Personality of the Year – honors a woman leader who has significantly advanced innovation, leadership, and gender inclusivity in the industry.

Lifetime Achievement Award – celebrates an individual with over 30 years of impact, recognizing their legacy in leadership, sustainability, and industry progress.

The panel consists of industry leaders, packaging experts, and technical specialists. They are carefully selected for their expertise in assessing each entry’s technical, functional, and innovative aspects.

To reserve your table or seats, please contact:
Usha Benjamin
Tel: +971 55 519 6063
Email: usha@packagingmea.com

For guidance on categories or any other queries, please get in touch with our Awards Helpline:
Tel: +971 55 519 109
Email: prime@packagingmea.comor ben@packagingmea.com